Metsä Board Magazine – Summer 2026

Contents

“CUSTOMERS NEED PACKAGING

MATERIALS THAT HELP THEM OPERATE WITH

MORE CERTAINTY AND LESS RISK.”

TOM SYMONS, SALES DIRECTOR, PHARMA & HEALTHCARE

28 6 x Tips

The Material Circularity Statement – Why does it matter?

20 2

30 Regulations

Extended Producer Responsibility (EPR).

34 Success story

Goals of regenerative forestry go beyond traditional forest certification.

03 Editor’s letter

16 The anatomy of a package

37 Expert

The future of packaging is about imagination and execution.

Tytti Peltonen, Vice President, Corporate Affairs, at Metsä Group.

Paperboard takes on plastic.

04 Big picture

18 Packaging design

38 New Wave

Kuura sauna clothing collection from Kuura fibre.

A new packaging design studio opens in Milan.

Trends in pharma packaging.

06 Shorts

20 At the destination

Metsä Group has established a conservation foundation to strengthen forest biodiversity through permanent protection. 10 Theme: Sustainability Starbucks’ iconic coffee cup made easier to recycle and home compostable. 15 Influencer Adam Turner, Director of Sustainability Strategy and Compliance, Starbucks EMEA.

Strengthening customer-centricity across Europe.

34

24 Packaging pioneers Metsä Board completes its modernisation project at the Simpele paperboard mill. 26 Innovation partners Intrograf relies on MetsäBoard Classic FBB.

BOARD MAGAZINE

Powered by