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Texts: Maria Latokartano, Miina Poikolainen, Metsä Group Photos: Metsä Group
An innovative micro-flute cardboard solution for high-quality gift packaging As a result of a co-creation workshop at the Excellence Centre, Metsä Board has developed a lighter gift package that has strength features close to those of current rigid box solutions. The characteristics of the packaging solution are based on micro-flute, which is a significantly low fluting in corrugated boards. The packaging consists of a separate base and lid made of micro-flute. Its surface liner can be either uncoated, white kraft liner, or coated white kraftliner, of which the latter gives the package excellent print- ing properties. The packaging solution is designed to be production efficient and suit- able for mass production on current production lines. According to Metsä Board’s Packaging Services Director Ilkka Harju , the new gift packaging solution is especially suitable for cosmetics, chocolate, or beverages and other premium products. “The current rigid box gift packages are largely manufactured in Asia, but with our new micro-flute solution, we can offer locally produced, high-quality packaging to the European market,” says Harju. “Thanks to its lightness, our new packaging solution helps our customers reduce the carbon footprint of their products. Since no harmful adhesives or other plastic lam inates are used in the packaging solution, its recycling is even more efficient.”
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